Content Operations Study
What makes content operations successful?
That question is more important than ever to digital business.
Our ongoing content operations study with more than 700 content professionals with companies ranging from Mayo Clinic to Amazon to Capital One reveals insights about the state of content leadership, content strategy, content intelligence, technology, and more.
3 Keys to
Maturing Content Operations
Have a clearly communicated vision
Evaluate content effectiveness and ROI
Use a center of excellence to align operations
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