Content Operations Study

What makes content operations successful?

That question is more important than ever to digital business. Our latest content operations study with more than 100 content professionals with companies ranging from Mayo Clinic to Cisco to Best Buy reveals insights about the state of content leadership, content strategy, content intelligence, technology, and more.

 

 

Top 3 Challenges to
Maturing Content Operations

Content strategies are not standard

No direct evaluation of content effectiveness

No clear strategy or plan

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