Content Science Joins Adobe, Twitter, and The New York Times in Content Authenticity Initiative
Atlanta, Georgia – Content Science has officially become a member of Content Authenticity Initiative, joining companies such as Adobe, BBC, Microsoft, Twitter, and The New York Times.
It marks the latest step in the firm’s commitment to fighting disinformation.
“I’m thrilled for Content Science to join this important effort in content provenance. It’s a cornerstone of truth in content,” notes Colleen Jones, president of Content Science.
“We look forward to sharing our research and lessons learned on issues like content credibility and content effectiveness to inform the standard for trustworthy content,” Jones continues.
Launched by Adobe in partnership with The New York Times Company and Twitter in 2019, Content Authenticity Initiative (CAI) has collaborated with a wide set of representatives from commercial organizations (software tools, publishers, social media), human rights organizations and academic research.
About Content Science
Content Science is an end-to-end content company that works with the world’s leading brands to close the content gap in digital business. Our solutions CS Brain, CS Forge, and CS Lab bring together outstanding services as well as unique products with proprietary data like ContentWRX. We turn your content insight into business impact.
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