Content Operations Study

What makes content operations successful?

That question is more important than ever to digital business.

Our ongoing content operations study with more than 700 content professionals with companies ranging from Mayo Clinic to Amazon to Capital One reveals insights about the state of content leadership, content strategy, content intelligence, technology, and more.

 

 

3 Keys to
Maturing Content Operations

Have a clearly communicated vision

Evaluate content effectiveness and ROI

Use a center of excellence to align operations

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