We focused on content before it was cool (since 2010).
As CEO of Content Science,
Colleen sets our strategic direction, spearheads our thought leadership, + advances content innovations for clients + for industry.
With nearly 20 years of experience, Colleen Jones, MA (@leenjones) regularly consults with executives and practitioners at the world’s leading companies and organizations to elevate their content approach. She has reached thousands more people through the cornerstone content book, Clout and is regularly named among influential thought leaders in content marketing, content strategy, and technical communication.
Colleen also spearheaded development of our products including the content effectiveness platform ContentWRX, the online magazine Content Science Review , and the content education platform Content Science Academy.
Over the course of her career, Colleen has held leadership roles at the Centers for Disease Control & Prevention (CDC) and Cingular Wireless (now AT&T). At Cingular Wireless, she won several executive awards for leading an interdisciplinary team to improve the customer experience across channels including web, IVR, mobile, and point-of-sale applications.
With an M.A. in technical communication from James Madison University, Colleen is a member of American MENSA and an active supporter of organizations such as American Marketing Association, Content Marketing Institute, and Technology Association of Georgia. She also founded one of the first-ever meetups about content strategy and is a past chair of the executive board for the Atlanta chapter of the Association for Computing Machinery SIG on computer-human interaction.