News + Media Mentions

Heretto Adds ContentWRX to Content Operations Platform

posted by Esther Goh


Atlanta, Georgia – Heretto customers can now easily use ContentWRX, the leading tool for assessing content effectiveness, to measure the impact of their enterprise help content.

As a content operations platform, Heretto enables creating, managing, and personalizing enterprise knowledge across channels, audiences, and languages—and now is an authorized reseller of ContentWRX powered by Content Science.

Specifically, ContentWRX is the content analytics and voice of customer solution for Heretto Deploy Portal, a cloud architecture that makes multi-channel publishing fast and effective.  

ContentWRX and Heretto together offer a complete, end-to-end solution giving you the power to control your content cycle from start to finish.

“We’re thrilled to join Content Science to expand our solutions. ContentWRX will provide actionable analytics to Heretto users that will enable them to deliver powerful content anywhere. With both Heretto and ContentWRX, organizations can measure and improve their content experience in real-time,” said Patrick Bosek, CEO and Founder of Heretto.

ContentWRX insights go beyond understanding user satisfaction, getting to the heart of where content issues and opportunities lie.

ContentWRX data includes standard insights such as session, page, and device-level information. Advanced reporting features include insights into user journey flows, starting and dropoff pages, site search, and video engagement. In addition, ContentWRX can track custom conversions such as downloads or form submissions. 

“Heretto is a powerful enterprise help platform with solid technology and a smart team behind it. We’re excited for ContentWRX to provide an elegant solution for measuring content effectiveness through content analytics and customer feedback,” said Colleen Jones, Founder and President of Content Science.

This is complemented by voice of customer data spanning the six dimensions of content effectiveness and a custom ContentWRX score, along with sentiment analysis and much more.

About ContentWRX

The patented ContentWRX system offers unique features that take the hassle out of understanding and predicting your content’s effectiveness. ContentWRX analyzes and scores the effectiveness of content, enabling organizations to collect, analyze, interpret, and act on data to accelerate ROI across sales, marketing, customer support and more. To learn more, visit the website or schedule a live demo.

About Content Science

Content Science is an award-winning content intelligence and strategy company founded by Colleen Jones, author of The Content Advantage. Based in Atlanta, Georgia, Content Science has advised clients including Fortune 500 companies, startups, institutions, and government agencies since 2010. The firm also owns the content intelligence product ContentWRX, runs Content Science Academy, and publishes the online magazine Content Science Review.

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