---
title: "Colleen Jones to Speak at Content Strategy Applied"
id: "7421"
type: "post"
slug: "colleen-jones-to-speak-at-content-strategy-applied"
published_at: "2019-08-09T11:29:35+00:00"
modified_at: "2019-08-09T11:48:45+00:00"
url: "https://content-science.com/2019/08/colleen-jones-to-speak-at-content-strategy-applied/"
markdown_url: "https://content-science.com/2019/08/colleen-jones-to-speak-at-content-strategy-applied.md"
excerpt: "Content Science Founder Colleen Jones is set to deliver two featured presentations at the upcoming Content Strategy Applied conference."
taxonomy_category:
  - "Press Releases"
taxonomy_post_tag:
  - "Colleen Jones"
---

- [About](/about)
- [News + Mentions](/about/news)
- Colleen Jones to Speak at Content Strategy Applied

# News + Media Mentions

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August 09, 2019## [Colleen Jones to Speak at Content Strategy Applied](https://content-science.com/2019/08/colleen-jones-to-speak-at-content-strategy-applied/)

posted by Esther Goh

Atlanta, Georgia – Content Science Founder Colleen Jones is set to deliver two featured presentations at the upcoming [Content Strategy Applied](https://contentstrategyapplied.com/)
 conference, hosted by PayPal.

Content Strategy Applied, which will take place from October 29-30 in San Jose, California, will focus on the coming age of content operations and what it means for organizations.

Naturally, content intelligence plays a key role in this future—and Jones will be presenting on how this impacts content from an operational perspective.

In “Content Effectiveness: Understand Whether Your Content Works”, she will provide a framework for understanding content effectiveness in six dimensions, tips for measuring it, and examples of applying insights from it to content strategy and more.

And in “The Content Future: What the Data Is Telling Us + What It Means for You” attendees will gain key insights about digital disruption, content operations, and content intelligence based on research by Content Science, Pew Research Center: Internet and Technology, McKinsey & Company, and others.

[Find out more about her scheduled sessions here](https://contentstrategyapplied.com/conference/presenters/5d40aa637eb22d2e771e1ad2)
.

**About Content Science**

Content Science is an award-winning content intelligence and strategy company founded by Colleen Jones, author of [The Content Advantage](https://content-science.com/publications/content-advantage/)
. Based in Atlanta, Georgia, Content Science has advised clients including Fortune 500 companies, startups, institutions, and government agencies since 2010. The firm also owns the content intelligence product[ContentWRX](http://www.contentwrx.com/)
, runs [Content Science Academy](http://academy.content-science.com/)
, and publishes the online magazine [Content Science Review](http://review.content-science.com/)
.

For media inquiries, please contact us at 404-445-6166 or[send us a note](https://content-science.com/about-us/contact-us/)
.