Make each customer’s journey a delight with the right travel content.
Today, content is a constant companion for mobile and digital-savvy travelers. That means content is a huge opportunity for you to guide, influence, and even delight your customers. As content experts, the Content Science Team can help you deliver the right content to the right customers at the right time in their journey with you.
ROI of Impactful Content
Impactful content (such as descriptions, lookbooks, stories, instructions, videos, and much much more) makes a difference to your bottom line. How? Let’s review a few common ways…
- Increasing sales by supporting the buyer journey
- Accelerating sales by attracting more of the right potential customers
- Improving the effectiveness of upselling and cross selling
- Reducing customer support and service costs by making self-service work
- Raising awareness of your brand or offerings with new or different markets
- Increasing customer satisfaction and loyalty
- Establishing your brand as a source of useful guidance and occasional delight
- Changing perceptions of your brand
The Content Science Difference
As our name suggests, we get content for your travel or hospitality experience down to a science. We’re a content strategy and intelligence firm that analyzes your content situation, develops a strategy, helps you implement the strategy, and evaluates results. Check out examples below of our work, thought leadership, and products.
IHG Gains Smart Mobile Approach for Global Brands
As one of the first hotel chains to accept bookings online, IHG has a history of being at the forefront of marketing technology. However, they sensed content was critical to staying at the forefront and recognized challenges ahead. IHG came to us for strategic thinking that would pave the way to real results.Learn More Download
Sustainable, Scalable, and Sale-able
It’s time to get strategic so you can sustain and scale your success. To help you start, the team here at Content Science has assembled a free whitepaper about content strategy for marketing.Learn More
Content Science Review releases for subscribers premium slides of their 50 Content Facts, a collection of revealing content facts, statistics, and quotes.
Content Science provides a sneak peek at their 50 content industry facts about content consumption, content vision and leadership, content teams, and more.
In order for today’s content professional to function efficiently, a content management system is a necessary tool. Our fact sheet explains.
Does your content work for your customers? Our software service takes the grunt work out of answering that question.Learn More
Content Workshops + Training
Our workshops and training will equip you or your team for content success. Public and custom on-site options available.Learn More