What Makes Content Teams THRIVE?
Learn the secrets of a content team's success.
Top 3 Challenges Faced by Content Teams
team to growing business needs
of content and its importance
of survey respondents rated the factor A team leader who provides vision, direction, and inspiration as very important or critical to team success.
of survey respondents rated the factor Communication between silos as very important or critical to team success.
of survey respondents rated the factor Buy-in from internal and external stakeholders as very important or critical to team success.
Top 3 Capabilities Needed in Content Team Members
Desire to learn and improve
Writing background / skills
Collaborate with others + synthesize information (tied)
What Makes Content Teams Thrive? Report , Content Science Review
What Makes Content Teams Thrive? The Content Wrangler
The 3 Es of Content Scaling , WebVisions
The 4Es of an Influential (and Intelligent) Content System , Content Science Review