Content Insights Blog

I'm fascinated by the Quantified Self movement and the many resulting apps and apparatuses available. We can monitor everything from the number steps we take in a day to our sleep patterns. As I've continued checking it out, I see how this movement has cast an even wider net.

Recently, I read “Highway to Health” in Metropolis Magazine. Author Jade Chang explains that Ford has taken personal data to a whole new level by incorporating wireless technology into their vehicles to keep self-trackers connected while on the road. I thought I'd take a moment to share a rapid review of the article including what I liked, what I didn't like, and what this means for content.  Read More >

I first posted this essay on my personal blog and have moved it here, with a few small tweaks. This essay gives some insight into why Content Science is pursuing the Content + Credibility Study and why we offer content testing services.

I feel the need to say what should be the obvious. Why? Because recently, while catching up on my Twitter feed, the following statement smacked me like a gauntlet:  Read More >

I originally shared this post on my personal blog in July, 2010. It's quite popular, so I've moved it here.

Fast Company just launched The Influence Project, which kicked up some controversy. The gist is Fast Company is forming a quantitative influence metric by seeing what individual, or influencer, has the clout to drive the most clicks to...Fast Company!  Read More >

With new tools, such as band-aid sensors, and the ubiquity of computing devices, you can now constantly track your mind, body, and actions to learn more about yourself—and realize more of your own potential. The global movement to better understand the collection and meaning of this personal data is called “The Quantified Self.” Let's explore it further.

The Quantified Self Movement

I first became aware of the term “The Quantified Self” while listening to an NPR radio spot featuring John Bradley, a Wired contributor. In it, he discusses Wired's list of 2011's top 400 apps. That number alone speaks to the astounding impact of connectedness in our lives today. But, even more compelling evidence of that “internet of things” is his personal app pick: Sleep as An Droid.  Read More >

Years ago, I owned a Blackberry. I know. It's hard to imagine now. I remember distinctly making the decision of whether to purchase an iPhone or Blackberry for my first smartphone. A smart friend tried to nudge me in the right direction.  She said, “If you get the Blackberry, you won’t have apps.”

At the time, I had no experience with mobile apps, so I didn’t appreciate their potential. Now, most smartphones and tablets have applications (apps) of some sort. And, now I own an iPhone full of applications I love and use on a daily basis… as well as applications I downloaded, tried once, and never used again.  Read More >