posted byStorytelling and content go hand-in-hand. Start to weave narrative into your content from these resources by us and other smart folks.
The Art + Science of Using Stories to Influence Decisions
Check out slides from our presentation for MIMA Summit 2011. Read More >
posted bySome of our favorite thinkers and doers in content strategy presented at Content Strategy Forum last week, along with some new voices. (By new, we mean folks who haven't presented as often on the topic, not that they're inexperienced.) Consider us impressed. Here are presentations from two "newbies" that we think you'll find useful.
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posted byFind out how to avoid the mistake so many companies make with mobile—no content strategy.
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posted byWould you build an art gallery without first considering the art? Of course not. So don't build a website without first considering the content.
"It's time to give content the attention it deserves." Read More >
