Content Insights Blog

With new tools, such as band-aid sensors, and the ubiquity of computing devices, you can now constantly track your mind, body, and actions to learn more about yourself—and realize more of your own potential. The global movement to better understand the collection and meaning of this personal data is called “The Quantified Self.” Let's explore it further.

The Quantified Self Movement

I first became aware of the term “The Quantified Self” while listening to an NPR radio spot featuring John Bradley, a Wired contributor. In it, he discusses Wired's list of 2011's top 400 apps. That number alone speaks to the astounding impact of connectedness in our lives today. But, even more compelling evidence of that “internet of things” is his personal app pick: Sleep as An Droid.  Read More >

Colleen here. Few things delight me more than hearing that Clout has helped someone. While many folks have been VERY kind to share reviews on their blogs, on Good Reads, and on Amazon.com, not everyone has time to give such formal or public feedback. So, we opened a survey for sharing quick, anonymous thoughts. What did we find? That the book is helping in 3 main ways.

1. Getting a Grip on Content Process"  Read More >

Can the data revolution lead to healthful choices? Thomas Goetz thinks so.

“Instead of checking in on our health episodically…we can now tap into a constant stream of information and opportunity…We can build ever more sophisticated, and useful, decision trees.”  Read More >

To create content that influences people's decisions, we need to know how people decide.

"The science of decison-making remains a young science. Researchers are just beginning to understand how the brain makes up its mind....And yet, even at the dawn of this new science, it's possible to come up with a few general guidelines that can help us all make better decisions." 

Learn more from Jonah Leherer in How We Decide >  Read More >