posted byHave you ever seen an SNL digital short? Whether you like them or not, you have to check out the one from this week's Saturday Night Live, YOLO:
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2012 has been an exciting year for content and for Content Science. It's a thrill to partner with clients in planning strategically for content that gets meaningful results. We wish you and yours a wonderful holiday season and a rewarding 2013. Read More >
posted byHuh? Allow me to explain...
More than once, I've faced this question, "Colleen, so, what is the difference between information and content?" Only recently, as I prepared for a guest lecture at CDC, did I arrive at a simple but useful answer. It's the so-what factor. Read More >
posted byNew mobile applications connect patients with their health records, their doctors, and more. Let's take a look.
Mayo Clinic relesed its first mobile app for patients, aptly called “Patient," in May. Yesterday, Apple touted the app at its high profile developers' conference. Dr. Sidna Tulledge-Scheitel, The Clinic’s Associate Dean of D-Health, says the application covers the entire patient lifecycle, “from the time they are simply seeking information about Mayo, to their first visit to any of the three campuses and finally when they become an established patient." Read More >
posted byIf you’ve done a Google search since May 16 (who hasn't?), then you might have seen some new content with your search results. What is that about? Well, Google has launched a feature called Knowledge Graph to provide quick, bite-size pieces of content about selected topics. Google has culled tidbits from public sources, like Wikipedia, and compiled these facts to provide summaries, right on a results page. So, you might not have to click beyond search results to find fast answers to your basic questions...or will you?
If you do a quick search for a popular person, place or thing, just see what comes up. (Keep in mind that not every search will reveal Knowledge Graph results....only search results for popular or well-known items.) I searched for one of the most loved actors of all time—Humphrey Bogart. Here are the results: Read More >
