Here at Content Science, we're helping clients create effective content, design, and UX strategies for iPhone and Android applications. One common thread we’re seeing is that companies are taking a second look at Android after a long period of waiting to see how the open source OS would capture the market. Whether they’re refreshing existing content or expanding onto the platform for the first time, the consensus is that Android is worth the investment. 

Android is clearly a dominant force in mobile. By Q3 2011 it had captured 43% of the U.S. market according to Nielsen. This parity with Apple’s iOS, which is currently the most popular OS in the States according to multiple accounts, means it’s time to stop watching and start planning.  Read More >