Welcome to Omnichannel Content Strategy

Where Customer-Focused Content and Technology Come Together

Sally Taylor Posted by

Dec 02 2014

Most organizations also employ some level of cross-channel strategy—using content on one channel to point customers to another. But how about multichannel or omnichannel content strategy?

This new kid on the block garnered much discussion at the recent Content Strategy Applied conference at eBay, where presenters including our own Colleen Jones gave us plenty to chew on—especially during the omnichannel panel. Read More >

Sneak a Peek at the New Content Science Space

Our Headquarters Accommodate New Trainings, Events, Software Development, and More

Colleen Jones Posted by

Nov 24 2014

Not long ago, we hosted an open house for select local clients to unveil our new space here in Atlanta, GA. Curious? Here’s a glimpse of our headquarters at 1190 West Druid Hills, Suite T-50.

  Read More >

Content Science Earns Recognition from Davey, CERA Content Awards

Content Work Pays Off, Deserves Honors

Colleen Jones Posted by

Oct 27 2014

Content awards! A few years ago they didn’t extend beyond a nod for copywriting in marketing circles. Today, content work—even the strategic work that takes time to get results—is starting to get the recognition it deserves. So, I’m delighted to share that Content Science recently earned some important kudos.

Top Honors at CERA Awards

cera logoOur work with the niche retailer FootSmart won the CERA (Customer Experience Recognition Awards) in two categories: content discovery and best in show (no, not that best in show). Read More >

Content Science Workshop Schedule for 2015

Earn Your Content Coach Certification

Colleen Jones Posted by

Oct 20 2014

Great news! We’re hosting a series of 1-day workshops in 2015. Here’s the scoop.

Why a Workshop Series?

I’ve enjoyed giving a variety of workshops and presentations over the past 5 years for clients and events. The workshops in this series represent fine-tuned material, tested activities, and surprise guests, presented in our killer new space.

I designed these workshops to build your expertise, skills, and confidence in leading content initiatives—or to do so for members of your team. Read More >

As the Web Turns 25, We Ponder the Future of Content

Our Own Colleen Jones to Address the 3Es of Scaling Content Strategy

Kevin Howarth Posted by

Sep 23 2014

It’s hard to believe that the Web, something so essential to our lives, turns a mere 25 this year. When Sir Tim Berners-Lee invented the World Wide Web in 1989, even he never envisioned the revolutionary effects it would have on our economy, communications, and lives. Berners-Lee reflects on the impact in this clip:

 

In that spirit, we’re excited that the WebVisions conference in Chicago this week will host a panel that looks ahead 25 years. Read More >